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What is Nathan Pizzo all about?

Clearly stated in just a few paragraphs:

Nathan’s Primary Focus, Talents / Skills: CSS, HTML, PHP and Responsive Web Design.

Employing CSS transitions, unique Interface design, custom logos and custom look and feel and spending a majority of his time in Photoshop and Illustrator, as well as rapid prototyping software such as Axure, (and similar applications) Nathan is that team member who creates inviting, engaging and effective site pages, microsites, and landing pages that are cross-browser tested and compatible for any marketing objective.

While Nathan is definitely NOT a coder, he is quite familiar with many of the scripting languages used in creating Web application and is therefore the ‘bridge’ from your front-end design to the back-end developers who often struggle with making your site ‘pop’ which ultimately draws visitors in.


Why would you consider hiring Nathan Pizzo?
Two words: Faster ROI.
(okay, that’s actually four words)

Let me explain:

1. You might be here to consider hiring a ‘Web Designer’.
I urge you not to hire a Web Designer! I believe that would be a big mistake. Why would I say that?

There is a huge difference between a Web Designer and a User Experience Professional.

What you really need is a professional who is an expert in User Experience and User Interface, coupled with Usability and Web Standards. The ultimate responsibility of that person is to help construct a user interface that is displayed on various browsers on desktops or mobile devices.

The goal: To effectively engage, educate and convince those visitors to choose your service or products rather than your competition’s.

It is not an exaggeration that you may only get one chance to achieve this result!

2. You need a guy who can help you with your “Web initiatives”.
Good. That is closer to the mark. If you hire anyone to do that for you be sure it’s someone who understands how to minimize having to build a website the wrong way only to find out it doesn’t really produce a result you were hoping for.

The answer: Rapid prototyping and smart wire-frame designs proven by real-world testing with actual users to determine the feasibility, discoverability and visual impact of your created design on your target market.

3.”I need someone who can build a better website for my company”.
Right on! With the advent of responsive design, a talented and savvy UX professional can now help you rapidly prototype, test and ultimately build one site, which is capable of displaying it’s content across ALL types of devices, (from huge desktop screens all the way down to tiny iPhone screens ) not just one or two. Now it’s possible to build once and display to many devices using a responsive design strategy.

Time is precious. It’s the only thing in life you only get once. If you had the choice, wouldn’t it make sense to do thing correctly the first time, and not waste months and even years building something which is ultimately not effective?

Choose to hire not just a ‘Web Designer Guy’ but a User Experience Analyst who can help your company avoid wasteful and inefficient trial and error, and replace it with rapid wire-frame prototyping, testing and return on investment.

There are many different reasons you might be at this site. However only one thing really matters: You need a go-to guy to produce effective, predictable profit and results for your company. It’s my job to show you that I am equipped to do just that.

There are many visual items you should check out here. (Portfolio) Work experience is here. If you’re looking to hire me — you want to know what kind of skills I have here. Some more about who I am is here. Let me know if you want references. They are available anytime.

The following is a visualization of how I rate my own skill level in the following areas:

  • User Experience / User Interface Analyst
  • Adobe Creative Suite CS6 (Photoshop, Illustrator)
  • Responsive Web Design Strategies / Rapid Prototyping
  • WordPress / Drupal / CMS / CMF Development
  • HTML5 + CSS3 + Transitions
  • PHP/MySQL
  • SEO / Landing pages / Eblast Marketing

Here is a list of tools that regularly use and technologies that I am fluent in:

SOFTWARE TOOLS: PHOTOSHOP – ILLUSTRATOR – INDESIGN – FLASH – ADOBE CREATIVE SUITE (CS3/4/5/6)

SCRIPTING TECHNOLOGIES: PHP/MySQL – HTML – HTML5 – CSS3 with TRANSITIONS

PLATFORMS & OPERATING SYSTEMS: WINDOWS 7 – MAC OSX – LINUX (LAMP)

OTHER / ADDITIONAL SKILLS: 3D MODELING – AFTER EFFECTS – MP3 – FLA – FLV – VIDEO